A free sales CRM that follows the deal all the way to payment
Frostwood CRM gives your team one place to capture leads, work every opportunity on a visual pipeline and keep a complete history of each customer. When a deal is won, the estimate, invoice and payment live in the same system — no re-typing, no spreadsheets, no lost context.
- Visual drag-and-drop pipelines with your own stages
- Lead capture from web forms, email, imports and uploaded documents
- One timeline per customer: activities, estimates, invoices and payments
Free to use · Every feature included · No credit card required · See all features
Lead management that never lets a deal slip
Never lose a lead again
Leads arrive from your website forms, your connected mailbox, CSV imports or a document your rep uploads — AI reads a business card or an inquiry and fills in the lead for you. Every lead gets an owner, a source and a next step.
See the whole pipeline at a glance
Drag deals between stages on a Kanban board, filter by owner or source, and spot stalled opportunities before they go cold. Run separate pipelines for different products, services or teams.
The full customer story in one profile
Each customer profile — individual or organization — shows calls, meetings, notes, emails, files, estimates, invoices and payments on a single timeline, so anyone on the team can pick up the conversation.
Follow-up on autopilot
Use workflow automation to email a new lead, notify the owner or tag a record the moment something changes.
A CRM with invoicing and payments built in
Most sales CRMs stop when the deal is marked won. In Frostwood, an accepted estimate or proposal becomes an invoice in one click, and the payment — recorded by your team or paid by M-Pesa in the client portal — updates the customer balance automatically.
Sales can see whether a customer has paid before promising more work, and finance sees the deal history behind every invoice. See invoicing software.
From first contact to paid invoice
- 1
Capture
Leads arrive from forms, email, imports or AI-read documents and land in your pipeline.
- 2
Qualify
Move deals through your stages, log calls and meetings, and schedule the next step.
- 3
Win
Send an estimate or proposal your client approves online, then convert it to an invoice.
- 4
Get paid
Record the payment — or let the client pay online — and the balance updates everywhere.
Sales CRM features
Lead management
- Lead sources, types and tags
- Embeddable web forms that create leads
- AI lead creation from uploaded documents and images
- CSV import for leads, contacts and products
- Lead owners and assignment
Pipeline & deals
- Multiple pipelines with custom stages and probabilities
- Kanban and list views
- Deal value and expected close date
- Won and lost tracking with lost reasons
Customers & activities
- One customer list for individuals and organizations
- Calls, meetings, notes, files and emails on one timeline
- Connected email inbox
- Estimates and invoices linked to each customer
Frequently asked questions
Is Frostwood CRM suitable for small businesses?
Yes. Frostwood CRM is built for small and growing teams. It is free for your business right now, you can add users as you grow, and no credit card is required.
Can I import my existing contacts and leads?
Yes. Contacts, leads and products can be imported from CSV files, including custom fields. Quotes, invoices, payments, credit notes and expenses can be imported from Excel or CSV too.
Can I customize the sales pipeline?
Yes. Create as many pipelines as you need, each with its own stages and win probabilities, and switch between Kanban and list views.
How does AI lead creation work?
Upload a document or image — such as a business card or a written inquiry — and Frostwood extracts the contact and deal details to create the lead, ready for you to review.
Use Frostwood CRM free
Every feature is free for your business, with no credit card required. Set up your workspace in minutes, or let us walk you through it on a live demo.